grimmeEighteen years ago, Michael Grimmé returned from Europe, where he had been working in the oil trading industry. He relocated his family to Ft. Lauderdale, where he bought and ran a chain of boutique hotels. With the dramatic freeze in the tourism industry after the events of September 11, 2001. Michael had to reassess his assumptions about the hotel industry in an inventive way, and embraced the opportunity for change. The economic downturn, Michael realized, triggered hotels and resorts to sell excess stock and furniture as a source of revenue. In the midst of this economic crisis, he reassessed his business strategy and pivoted into a new market: furniture liquidation.

Michael created AMC Liquidators, a company that buys and sells pre-owned furnishings in bulk from hotels, resorts and other business. Today, AMC is one of the country’s premier liquidation companies, acclaimed for its professionalism and accountability. Michael and his team were featured on the Travel Channel in the show “Hotel Impossible.” Michael’s sense of accountability is reflected in the company motto: “Do what you said you would do, as you said you would do it, when you said you would do it. Period.”

Sometimes an unexpected problem can point the way to a rewarding solution. How can you embrace changes and economic shifts and turn them into opportunities? Check out our podcast for the full conversation with the versatile Michael Grimmé.

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